Tesco promises to ban brands that use excessive packaging (The Guardian, August 22th, 2019)

Chief executive says hard-to-recycle plastic on own-brand products will be eliminated.

Tesco has pledged to step up its efforts in the battle against single-use plastic with measures that include banning brands using excessive packaging from Britain’s largest supermarket chain.

Dave Lewis, Tesco’s chief executive, said the company would “reserve the right not to list” products with too much non-recyclable packaging from next year onwards, in an article published on theguardian.com.

Tesco gave suppliers a list of preferred materials in May 2018, but is now planning to turn up the pressure as public awareness of the environmental harm caused by plastic packaging grows.

“We can’t overlook the fact that for too long, packaging on consumer goods has been excessive,” Lewis wrote. “We have all looked at the settled contents of a cereal packet and puzzled over the comparative size of the bag and box. Or opened a bag of crisps and wondered why the packaging is twice the size of the contents.”

In its latest annual report Tesco said 13% of packaging on its own-brand products was hard to recycle, such as the black plastic used in microwaveable meals; this will be eliminated by the end of this year, Lewis said. He added that Tesco was working with branded suppliers to do the same.

Tesco has itself been the subject of criticism over its packaging in the past, but any improvements could have major implications for Britons’ plastic waste. Lewis said scrapping the plastic used to package tins in multipacks alone would save 490 tonnes of plastic a year, and it could prevent the sale of more than 50m plastic beer can binders.

The supermarket is trialling measures to reduce waste at its Extra store near Cambridge. Lewis, who took over the supermarket in 2014 and has since initiated severe cost-cutting, pledged to roll out the most effective measures across the retailer’s 2,658 British stores.

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Posted in Cirkulær økonomi, Miljø.